Derek A. Squires
Accomplished Marketing
Wordsmith & Corporate Storyteller
Palo Alto, California
"If it sounds like writing, I
rewrite it." -
Elmore Leonard
Blogs
A
successful—memorable—website blog doesn’t read like an “essay” or formal
article—I prefer to think of it as conversational evangelism; an
engaging, freeform dialog between you and your readers—with a subtle underlying
message: You’re better than Brand X.
(.pdf
format)
Antuit.ai, a Zebra
Technologies Company
Attributed to
company executives/SMEs
Getting
the Numbers Right: AI Solutions for Grocery Demand Forecasting
September 18, 2023
Retail
Pricing: Time to Break Some Old Rules?
August 9, 2023
Empowering
the Frontline: Inside Grupo Bimbo’s AI-powered Transformation
May 31, 2023
Omnichannel
Demand Planning: The Future of Mid-Tier Fashion Retail
March 24, 2023
A
Closer Look at Walgreens’ AI-Powered Demand Planning Transformation
March 6, 2023
The
Best Replenishment System…Might Be the One You Already Have
February 20, 2023
Inventory
and ROI: Key Takeaways from Our Executive Roundtable
September 7, 2022
Supply
Chain Execs Share Real-World Inventory/Demand Problems
July 28, 2022
Retail’s
Next Dilemma: Excess Inventory
June 22, 2022
You
Know You Need AI Pricing Solutions…Does Your Company Agree?
June 21, 2022
Retail
Inflation is Soaring—Now What?
June 7, 2022
Syrma Technology
NFC, RFID
and Other Technology Used at the 2018 World Cup
August 30, 2018
Syrma CEO Discusses India's
Electronics Future at ELCINA Conference
October 4, 2017
The Next Green Breakthrough: Printable Solar Cells
July 3,
2017
Keeping Pace with
‘Industry 4.0'
October 20, 2016
RFID Solutions Help
Stop International Product Counterfeiting
August
21, 2016
MPA Networks
Defend Your
Network Against Advanced Persistent Threats
July 12, 2016
Data Breaches: Dark
Times in the Golden State?
July 1, 2016
The "Seven Deadly
Sins" of Ransomware
June 26, 2016
Data Sanitization: Are You Erasing Your Old PCs Completely?
June
7, 2016
New Threat Targets Older
Android Devices
May
11, 2016
The Best Way to Check
Your PCs for Malware—Fast and FREE
April 12, 2016
Upgrading to Windows 10: Why You Should (Still) Wait
February
11, 2016
Transitioning to the
Cloud? 'Know Before You Go’
January
26, 2016
Ransomware Is Getting Even Worse—and The Feds Can’t Stop It
January
21, 2016
Fake Phishing:
The Ultimate Security Training?
January 5, 2016
Lessons of Ashley
Madison: How "Crackable" Are Your Passwords?
October
20, 2015
The 'Redirect to SMB' Bug: New Windows, Same Danger
October 6,
2015
What You Don't Know CAN Hurt You: The Dangers of Shadow IT
September
18, 2015
DaaS and the Virtual
Workspace: The Next Big Thing?
July 30, 2015
The Cloud: An
Eco-Friendly Alternative?
June 11, 2015
It's Nice To Be
Important, But It's More Important To Be Nice
June 4, 2015
The $100,000 Phone Bill:
Is Your Office VoIP Phone System the Next Target?
March
20, 2015
Do Surveillance Cameras
Always Keep Your Company Safer? You’ll Be Surprised
February
20, 2015
'Tis the Season for Small
Business Cybercrime: Here’s How to Protect Your Company
January
5, 2015
Close Enough to Know You,
Small Enough to Serve You
November 14, 2014
The Tandon Group
Quality and Success
Through Progressive Workplace Empowerment: How The Tandon Group Led The Way
June 6, 2016
Infinx
Friend or
Foe: The Future of Artificial Intelligence in Radiology
May 15, 2017
Are You Prepared for
Tougher Medicare Coding Reviews?
June 22, 2016
Infinx
Patient Pay Estimates Offer a Speedy Solution to Patient "Sticker
Shock"
May
5, 2016
Ciklum
The Rise of Open
Source: When and How Did It Become The New Standard?
June 16, 2015
Today's Telecommunications
Industries, LLC (TTI)
Joining
The "BYOD" Party? Know The Details First
October 14, 2014
Enterprise Mobility
Management: Getting It Right The First Time
October 2, 2014
BAI Security
Protecting
Electronic Healthcare Data: The New Realities
November
19, 2014
Revel Systems
Green Tech:
Paperless Receipts and Restaurants
(Guest
blog post for CitizenTEKK)
November
6, 2013
TrustSphere
IPv6: Better for spammers, worse for you?
August 13, 2012
(Client’s first draft + final version)
July
31, 2012
Spear phishing:
It will never happen to me—until it does!
February 1, 2012
RGB Networks
October 21, 2011
Hyper-targeting:
The Holy Grail of Advertising
October 19, 2011